Meat. It’s an ancient and universal tradition. A story of human evolution and progress, family and culture. A story of our relationship with animals. With the land. The environment.
It’s a story of peace, prosperity and sustenance; around the table, around the fire. Every day, every decade, our appetite for meat increases. More people crave its timeless flavors and aromas.
Today, we are writing a new chapter in an old story. A new beginning that will allow us to continue enjoying tender, juicy meat — sustainably.
Help us write the next chapter in the story of meat.
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